https://www.acacamps.org/article/camping-magazine/8-ps-marketing

If you've ever taken a high school or college marketing class, you probably learned early on about the "Four Ps of Marketing." Since the 1940s these Classic Ps (Price, Product, Placement, and...

https://www.acacamps.org/article/camping-magazine/ten-photo-posting-tips

Posting daily photos of campers is a service many camps now offer, and many parents have come to expect. If you post photos for camp parents to view, you’ve probably handled complaints from well-...

https://www.acacamps.org/article/campline/aca-camp-crisis-hotline-annual-review-2016

Since 1985, the American Camp Association® (ACA) has provided crisis support to camps through the confidential ACA Camp Crisis Hotline. This service is available 24 hours-a-day, every day of the year...

https://www.acacamps.org/article/campline/case-studies-2016-crisis-hotline-annual-review

Each year, the ACA Camp Crisis Hotline Team identifies several case studies for a more in-depth look. These cases serve as examples for other camps to use in staff training and the development of...

https://www.acacamps.org/article/campline/aca-standards-accreditation-%E2%80%93-things-know

ACA has completed another successful accreditation year visiting over 650 camps and reviewing close to 1000! With another "accreditation year" behind us, we...

https://www.acacamps.org/article/camping-magazine/theres-camp

Imagine a world where everyone knows about the value of the camp experience. Where camp is universally considered an essential part of human development. Where every parent, grandparent, and guardian...

https://www.acacamps.org/article/camping-magazine/indigenous-instructional-programming-camp-professionals

Camp professionals are taking a greater interest in the concept of allyship, a process of unlearning and re-evaluating whereby those in positions of privilege attempt to adopt a stance...

https://www.acacamps.org/article/camping-magazine/yes-only-means-yes-until-something-better-comes-along-making-camp-best-offer-gen-z-staff

Staff sign a contract, then inform you the week before camp begins that they won’t be coming after all. Or staff commit to working the entire season only to tell (not ask!) you they are leaving for...

https://www.acacamps.org/article/camping-magazine/15-questions-about-search-engine-marketing-camps-web

In November 2012, my article, “Search Marketing on the Web — Drive New Camper Enrollment and Alternative Businesses,” appeared in Camping Magazine....

https://www.acacamps.org/article/camping-magazine/project-real-job-moving-forward-together

In the early ’80s, I graduated from high school and made a simple but life-changing decision. It was May and I hadn’t yet made plans for the summer. My mom encouraged me to call my former camp...