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https://www.acacamps.org/article/camping-magazine/8-ps-marketing
The 8 Ps of MarketingIf you've ever taken a high school or college marketing class, you probably learned early on about the "Four Ps of Marketing." Since the 1940s these Classic Ps (Price, Product, Placement, and...
https://www.acacamps.org/article/camping-magazine/ten-photo-posting-tips
Ten Photo Posting TipsPosting daily photos of campers is a service many camps now offer, and many parents have come to expect. If you post photos for camp parents to view, you’ve probably handled complaints from well-...
https://www.acacamps.org/article/camping-magazine/computer-network-security-evolving-risks
Computer Network Security — Evolving RisksAccording to some experts, 2012 could be the worst year ever for computer network security breaches. In 2011, major companies were victims of massive computer network security breaches. If you listen...
https://www.acacamps.org/blog/camp-evaluation-capacity-its-about-quality
Camp Evaluation Capacity — It's About QualityHi everyone! Thanks for joining us as we dive a little deeper into the Research 360 circle; specifically, the part of the circle we are calling "local camps'...
https://www.acacamps.org/blog/aca-visits-white-house-talk-about-outdoor-opportunities-youth
ACA Visits the White House to Talk About Outdoor Opportunities for YouthOn Thursday, November 17, the American Camp Association (ACA) was honored to participate in a White House meeting on opportunities for youth to experience the outdoors in collaboration with the...
https://www.acacamps.org/article/camping-magazine/theres-camp
There's a Camp for That!Imagine a world where everyone knows about the value of the camp experience. Where camp is universally considered an essential part of human development. Where every parent, grandparent, and guardian...
https://www.acacamps.org/article/camping-magazine/15-questions-about-search-engine-marketing-camps-web
15 Questions about Search Engine Marketing for Camps on the WebIn November 2012, my article, “Search Marketing on the Web — Drive New Camper Enrollment and Alternative Businesses,” appeared in Camping Magazine....
https://www.acacamps.org/blog/summer-camp-unique-environment-social-emotional-learning
Summer Camp: A Unique Environment for Social and Emotional LearningAs an education research organization affiliated with the Graduate School of Education at Stanford University, we thought it was an exciting opportunity to investigate camp as a unique learning...
https://www.acacamps.org/news/hot-topic/child-protection-improvements-act-becomes-law
Child Protection Improvements Act Becomes LawOn Friday, March 23, President Trump signed the omnibus spending package, which included provisions for the Child Protection Improvements Act (CPIA). The new law enables organizations serving...
https://www.acacamps.org/blog/unexpected-upside-evaluation-how-your-program-may-improve-even-results-are
The Unexpected Upside of Evaluation: How Your Program May Improve, Even Before Results Are InSimply by being more intentional about assessing your program, and using existing research to sharpen your focus onto the things that matter most, you may be surprised by just how easy it is to make...