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https://www.acacamps.org/article/camping-magazine/8-ps-marketing
The 8 Ps of MarketingIf you've ever taken a high school or college marketing class, you probably learned early on about the "Four Ps of Marketing." Since the 1940s these Classic Ps (Price, Product, Placement, and...
https://www.acacamps.org/article/camping-magazine/ten-photo-posting-tips
Ten Photo Posting TipsPosting daily photos of campers is a service many camps now offer, and many parents have come to expect. If you post photos for camp parents to view, you’ve probably handled complaints from well-...
https://www.acacamps.org/resources/camp-staff
Camp StaffNo other job can as easily combine the satisfactions of working with people in an outdoor setting as the camp staff person. The impact of working as a member of a summer camp staff is seldom...
https://www.acacamps.org/article/camping-magazine/no-reservations-needed-please-be-seated-five-course-staff-training-smorgasbord
No Reservations Needed! Please Be Seated for a Five-Course, Staff-Training SmorgasbordDuring the spring of each year, many camp directors are faced with what can seem to be an overwhelming task of planning for staff training. While it is tempting to use the same "recipes" from...
https://www.acacamps.org/article/camping-magazine/theres-camp
There's a Camp for That!Imagine a world where everyone knows about the value of the camp experience. Where camp is universally considered an essential part of human development. Where every parent, grandparent, and guardian...
https://www.acacamps.org/article/camping-magazine/tears-rain-disciplinary-debacles-summer-camp-lessons-learned
Tears and Rain: Disciplinary Debacles at Summer Camp — Lessons LearnedThe sometimes heavy rain on the last and closing days of camp only accentuated the tears of sadness shed in this closest of communities. Some were tears borne of the profound sense of loss that the...
https://www.acacamps.org/article/camping-magazine/yes-only-means-yes-until-something-better-comes-along-making-camp-best-offer-gen-z-staff
Yes Only Means Yes Until Something Better Comes Along: Making Camp the Best Offer for Gen Z StaffStaff sign a contract, then inform you the week before camp begins that they won’t be coming after all. Or staff commit to working the entire season only to tell (not ask!) you they are leaving for...
https://www.acacamps.org/article/camping-magazine/15-questions-about-search-engine-marketing-camps-web
15 Questions about Search Engine Marketing for Camps on the WebIn November 2012, my article, “Search Marketing on the Web — Drive New Camper Enrollment and Alternative Businesses,” appeared in Camping Magazine....
https://www.acacamps.org/article/camping-magazine/play-ball-innovative-staff-training-helps-campers-acclimate
Play Ball: An Innovative Staff Training Helps Campers Acclimate“They threw you a curveball,” suggests a brave staff member, after thinking it over for a moment. “Be sure you cover all your bases,” offers another. Thanking them for getting the ball rolling...
https://www.acacamps.org/article/camping-magazine/project-real-job-moving-forward-together
Project Real Job — Moving Forward TogetherIn the early ’80s, I graduated from high school and made a simple but life-changing decision. It was May and I hadn’t yet made plans for the summer. My mom encouraged me to call my former camp...