https://www.acacamps.org/article/camping-magazine/8-ps-marketing

If you've ever taken a high school or college marketing class, you probably learned early on about the "Four Ps of Marketing." Since the 1940s these Classic Ps (Price, Product, Placement, and...

https://www.acacamps.org/article/camping-magazine/does-your-camp-reinforce-resist-or-relieve-gender-stereotypes

Can you believe that sexist practices and beliefs remain entrenched in camps, even in this day and age? Although we have made great strides over the last decade to eradicate overtly sexist behaviors...

https://www.acacamps.org/article/camping-magazine/ten-photo-posting-tips

Posting daily photos of campers is a service many camps now offer, and many parents have come to expect. If you post photos for camp parents to view, you’ve probably handled complaints from well-...

https://www.acacamps.org/article/camping-magazine/computer-network-security-evolving-risks

According to some experts, 2012 could be the worst year ever for computer network security breaches. In 2011, major companies were victims of massive computer network security breaches. If you listen...

https://www.acacamps.org/article/camping-magazine/keeping-it-going-nature-connection-year-round

So you did it! All your planning and intentionality in working to make connections to nature a cornerstone of your program are paying off. You watch happily as, in those glorious days of camp,...

https://www.acacamps.org/article/camping-magazine/theres-camp

Imagine a world where everyone knows about the value of the camp experience. Where camp is universally considered an essential part of human development. Where every parent, grandparent, and guardian...

https://www.acacamps.org/article/camping-magazine/yes-only-means-yes-until-something-better-comes-along-making-camp-best-offer-gen-z-staff

Staff sign a contract, then inform you the week before camp begins that they won’t be coming after all. Or staff commit to working the entire season only to tell (not ask!) you they are leaving for...

https://www.acacamps.org/article/camping-magazine/15-questions-about-search-engine-marketing-camps-web

In November 2012, my article, “Search Marketing on the Web — Drive New Camper Enrollment and Alternative Businesses,” appeared in Camping Magazine....

https://www.acacamps.org/article/camping-magazine/project-real-job-moving-forward-together

In the early ’80s, I graduated from high school and made a simple but life-changing decision. It was May and I hadn’t yet made plans for the summer. My mom encouraged me to call my former camp...

https://www.acacamps.org/blog/campwire-episode-8-importance-working-camp

In the eighth episode of ACA's podcast, CampWire, Deb Jordan and Kim Aycock discuss why it is important to work at a camp, and some of the things camps are doing successfully to recruit...