https://www.acacamps.org/resources/camp-gives-kids-world-good-logo

ACA member camps in good standing are invited to display the Camp Gives Kids a World of Good logo. This logo shows you are a part of a the camp community and a network of camp professionals, who have...

https://www.acacamps.org/resources/aca-accreditation-valuable-marketing-tools

Share the message. Tell the parents and the public about your camp's accreditation. The following resources help you promote your accreditation through proper logo use, press releases, announcements...

https://www.acacamps.org/blog/expect-more-your-leadership-team-encourage-them-expect-more-you

This blog post in support of Project Real Job discusses why you should expect more from your summer camp leadership team and how to encourage them to expect more from you.

https://www.acacamps.org/blog/future-camp-research

In this blog, Jessie Dickerson describes how camp researchers and camp professionals came together at the 2019 ACA National Conference to envision a future for camp research.

https://www.acacamps.org/blog/what-you-dont-know-cant-help-you-value-asking-your-staff

Staff feedback is vital to running a successful summer camp. Your staff are the only ones with the answers to these questions, so if you want to know the answers . . . ask them. 

https://www.acacamps.org/blog/camp-counselor-skills-are-professional-skills

As we work to connect with potential camp staff members, it is important to make sure they truly understand the value of working at summer camp. 

https://www.acacamps.org/resources/market-your-camp

ACA has new resources to help camps with their own marketing efforts. You will find information that explains the value of camp, and the importance of accreditation that you can add to your own...

https://www.acacamps.org/resources/board-diversification-panel-discussion

Hosted by ACA's Not-for-Profit Council Conversations about Boards of Directors ACA's Not-for-Profit Council hosts regular conversations on topics signifcant to nonprofit camps...

https://www.acacamps.org/blog/campwire-episode-3-marketing-media-camp-mike-lang

Listen to the third episode of CampWire as the Director of Marketing from Camp Tecumseh discussing marketing and media at camp.

https://www.acacamps.org/resources/marketing-communications-covid-19

Parents and staff are naturally going to be concerned, particularly with the constant media coverage of coronavirus, so you must communicate openly and often with them.