https://www.acacamps.org/article/camping-magazine/social-marketing-where-should-you-start

Marketing has changed drastically over the last few years. We are now in an era where brands are expected to be online — listening and engaging with their customers. There are so many avenues open to...

https://www.acacamps.org/article/camping-magazine/search-marketing-web-drive-new-camper-enrollment-alternative-businesses

The quiet, final weeks of August find camp directors exhaling and peering out over empty fields — luckier ones are on a beach somewhere preparing meticulously crafted reenrollment letters. Agonizing...

https://www.acacamps.org/article/camping-magazine/dollar-cents-operating-camp

Most camp professionals love to talk about the impact of the camp experience on the lives of their participants. Sometimes, these professionals wrestle with the business side of camp, especially in...

https://www.acacamps.org/article/camping-magazine/24-7-365-camp-community-sitting-around-online-campfire

We live in an era of experiences and community. What does that mean? Camp directors and staff just spent the past months creating memorable experiences for their campers, ensuring that every child...

https://www.acacamps.org/article/camping-magazine/board-camp

Camp boards — what should they do? How do we train members of a camp board? And how do we recruit good board members? To find the answers, we must first start with governance. Many camps have some...

https://www.acacamps.org/article/camping-magazine/place-share-your-label-embrace-giver

In life we are accustomed to being categorized by type. Some categories are obvious: men and women, children and adults. Other categories are not as obvious but just as defining: Republicans and...

https://www.acacamps.org/article/campline/basics-online-reputation-management

“Online reputation management.” Even if you’ve never heard this phrase before, you probably have a good sense of what it means. The first part (“online reputation”) is easier than ever for you or...

https://www.acacamps.org/article/camping-magazine/ten-photo-posting-tips

Posting daily photos of campers is a service many camps now offer, and many parents have come to expect. If you post photos for camp parents to view, you’ve probably handled complaints from well-...

https://www.acacamps.org/article/camping-magazine/computer-network-security-evolving-risks

According to some experts, 2012 could be the worst year ever for computer network security breaches. In 2011, major companies were victims of massive computer network security breaches. If you listen...

https://www.acacamps.org/article/camping-magazine/why-world-needs-summer-camp-essay-parents

It is not easy for parents to make the decision to send their child away into the waiting arms of strangers who promise to take care of them — people who promise to show them the wonders of nature,...