https://www.acacamps.org/events-education/online-learning/recorded-webinar/demystifying-google-analytics-discovering-what-really-matters-your-digital

Albert Einstein said it best, “Not everything that can be counted counts, and not everything that counts can be counted”.  While there are many elements of your marketing execution and internet...

https://www.acacamps.org/blog/benchmarking-101

Hello camp evaluators, and happy fall season. While some of you are as busy as ever, others are taking a deep breath for the first time in months. No matter where you are at, you are probably at or...

https://www.acacamps.org/blog/program-quality-matters-youth-development

Greetings camp evaluators! Congratulations on making it to the end (or very nearly the end) of your summer season. I am so excited to present the following guest post for this week’s Research 360...

https://www.acacamps.org/blog/lets-get-retrospective

Think back to the start of summer—are there things you know now that you wish you knew then?

https://www.acacamps.org/blog/how-measure-success

I used to be a camp director, which means that, like many of you, my summers were spent in the whirl of camp. Each day flew into the next, and never did a day pass without a crisis (or 30). After ten...

https://www.acacamps.org/blog/how-measure-enrollment-part-three

Hello camp evaluators! Welcome to Part 3 of my series on measuring enrollment. When I started this series, I believe I had in mind that it would be a single blog, but that blog extended into two and...

https://www.acacamps.org/blog/how-measure-enrollment-part-two

To truly understand if you are serving campers in the ways you hope, you need to look at enrollment from several different angles.

https://www.acacamps.org/blog/how-measure-enrollment-part-one

Enrollment represents the number of campers we serve — but, as straightforward as that sounds, it’s not. 

https://www.acacamps.org/events-education/online-learning/partner-online-course/summer-camps-abuse-prevention-program

ASAP's abuse-prevention program is being used to ensure healthly physical and behavorial interactions and safety.  It includes a Director's Guide, screening protocol, staff training - animated...

https://www.acacamps.org/blog/campwire-episode-9-camp-resarch-laurie-browne-jim-sibthorp

In the ninth episode of CampWire, ACA's director of research Laurie Browne talks with another researcher, and longtime camp friend, Jim Sibthorp about ACA's 5-year research study.