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https://www.acacamps.org/article/camping-magazine/make-copies-or-make-difference-camp-real-job
Make Copies or Make a Difference? Camp Is a Real JobThere has never been a better time to work at camp!
https://www.acacamps.org/events-education/online-learning/recorded-webinar/five-minute-marketing-plan-designing-your-blueprint-success
The Five-Minute Marketing Plan: Designing Your Blueprint for SuccessYou know you should have a written marketing plan but can’t seem to find the time, energy or know-how to pull it together. Problem solved! In this fast-paced program you...
https://www.acacamps.org/events-education/online-learning/recorded-webinar/demystifying-google-analytics-discovering-what-really-matters-your-digital
Demystifying Google Analytics: Discovering what really matters in your digital marketingAlbert Einstein said it best, “Not everything that can be counted counts, and not everything that counts can be counted”. While there are many elements of your marketing execution and internet...
https://www.acacamps.org/article/camping-magazine/15-questions-about-search-engine-marketing-camps-web
15 Questions about Search Engine Marketing for Camps on the WebIn November 2012, my article, “Search Marketing on the Web — Drive New Camper Enrollment and Alternative Businesses,” appeared in Camping Magazine....
https://www.acacamps.org/article/camping-magazine/impact-technology-social-media-camp-staff
The Impact of Technology and Social Media on Camp StaffMiles is a first-time counselor at a sleepaway camp in the eastern United States. He had seen an online ad for the camp at which I met him and decided that a summer away from his Midwest town working...
https://www.acacamps.org/blog/tips-calming-down-overwhelmed-camp-counselors
Tips for Calming Down Overwhelmed Camp Counselors“It’s hot.” “I’m tired.” “My campers are crazy.” “My co-counselor is not pulling his/her own weight.” “I am just not sure I have enough left in my tank to finish the summer.” All of these are...
https://www.acacamps.org/blog/campwire-episode-3-marketing-media-camp-mike-lang
CampWire Episode #3 — Marketing and Media at Camp with Mike LangListen to the third episode of CampWire as the Director of Marketing from Camp Tecumseh discussing marketing and media at camp.
https://www.acacamps.org/events-education/online-learning/recorded-webinar/fill-your-camp-summer-last-minute-social-media-marketing-tips-recruitment
Fill Your Camp Before Summer! Last Minute Social Media Marketing Tips for Recruitment and RetentionSummer is almost here and it’s not too late to sign up more campers! Join us as we explore easy to implement last-minute marketing strategies to help sign up new campers and increase retention rate....
https://www.acacamps.org/advertise/campwire-podcast-sponsorship
CampWire Podcast SponsorshipCampWire, ACA’s channel for in-depth conversations with camp and youth development experts, has 5,000 total downloads and almost 400 downloads per episode.
https://www.acacamps.org/article/camping-magazine/2016-camper-enrollment-strong-enrollment-comes-new-challenges
2016 Camper Enrollment: With Strong Enrollment Comes New ChallengesThe results from the 2016 Enrollment Survey are in, and here's the bottom line: Camps had a good year as enrollment continued to rise. The majority of camps reported at least maintaining the same...