Showing: 1-10 of 23 results

https://www.acacamps.org/article/camping-magazine/camps-transformation-economy

Camps and the Transformation Economy

What do hibachi restaurants and summer camps have in common? Before I answer that, let me provide some context. Earlier this year, I dined at a hibachi restaurant for the first time. I sat up at...

https://www.acacamps.org/resources/accredited-camp-logo

ACA-Accredited Camp Logo

You may be eligible to use one of the logos of the American Camp Association. ACA logos are carefully protected by trademark laws – logos are not to be altered in any way, except for size...

https://www.acacamps.org/article/camping-magazine/be-prepared-camp-professionals-guide-public-relations

Be PRepared: A Camp Professional’s Guide to Public Relations

When facing a crisis, an emergency, or another major happening at your camp, do you have a plan in place for communicating with the media? With campers and their families? With the public?

https://www.acacamps.org/resources/market-your-camp

Market Your Camp

ACA has new resources to help camps with their own marketing efforts. You will find information that explains the value of camp, and the importance of accreditation that you can add to your own...

https://www.acacamps.org/resources/marketing-communications-covid-19

Marketing and Communications — COVID-19

Parents and staff are naturally going to be concerned, particularly with the constant media coverage of coronavirus, so you must communicate openly and often with them. 

https://www.acacamps.org/article/camping-magazine/15-questions-about-search-engine-marketing-camps-web

15 Questions about Search Engine Marketing for Camps on the Web

In November 2012, my article, “Search Marketing on the Web — Drive New Camper Enrollment and Alternative Businesses,” appeared in Camping Magazine....

https://www.acacamps.org/article/camping-magazine/impact-technology-social-media-camp-staff

The Impact of Technology and Social Media on Camp Staff

Miles is a first-time counselor at a sleepaway camp in the eastern United States. He had seen an online ad for the camp at which I met him and decided that a summer away from his Midwest town working...

https://www.acacamps.org/article/camping-magazine/2016-camper-enrollment-strong-enrollment-comes-new-challenges

2016 Camper Enrollment: With Strong Enrollment Comes New Challenges

The results from the 2016 Enrollment Survey are in, and here's the bottom line: Camps had a good year as enrollment continued to rise. The majority of camps reported at least maintaining the same...

https://www.acacamps.org/article/camping-magazine/theres-camp

There's a Camp for That!

Imagine a world where everyone knows about the value of the camp experience. Where camp is universally considered an essential part of human development. Where every parent, grandparent, and guardian...

https://www.acacamps.org/article/camping-magazine/snapshot-camper-enrollment-2015

A Snapshot of Camper Enrollment in 2015

After reviewing the results of the 2015 Enrollment Survey, in general, camps had a good year as enrollment continued to rise. The majority of camps reported at least maintaining the same enrollment...