https://www.acacamps.org/resources/marketing-communications-covid-19

Parents and staff are naturally going to be concerned, particularly with the constant media coverage of coronavirus, so you must communicate openly and often with them. 

https://www.acacamps.org/events-education/online-learning/recorded-webinar/awesome-apps-cool-tools-every-camp-needs-know-v-2019

Ever wish someone would filter through the millions of websites and online apps on your behalf, sharing only those that are truly remarkable, time-and money-saving?  Then this is the session for...

https://www.acacamps.org/events-education/online-learning/recorded-webinar/five-minute-marketing-plan-designing-your-blueprint-success

You know you should have a written marketing plan but can’t seem to find the time, energy or know-how to pull it together. Problem solved! In this fast-paced program you...

https://www.acacamps.org/article/camping-magazine/internship-test-prep-or-camp-summer-planning-amid-noise-haste

"Go placidly amid the noise and haste" marks the beginning of a 1927 prose poem, "Desiderata," by American writer Max Ehrmann. A copy of this well-known piece, the Latin translation of which is "...

https://www.acacamps.org/events-education/online-learning/recorded-webinar/demystifying-google-analytics-discovering-what-really-matters-your-digital

Albert Einstein said it best, “Not everything that can be counted counts, and not everything that counts can be counted”.  While there are many elements of your marketing execution and internet...

https://www.acacamps.org/blog/findings-phase-1-5-year-research-project

ACA Director of Research Dr. Laurie Browne shares the emerging themes from Phase 1 of the Five Year Impact Study.  These preliminary findings point to the numerous ways camp...

https://www.acacamps.org/resources/acas-youth-impact-study-phase-1-findings

Promising themes from the interviews conducted in the exploratory phase.

https://www.acacamps.org/article/camping-magazine/courage-not-comfort-part-ii

I am back with Part 2 of our conversation about fund-raising — although I am sure some of you were hoping I would forget! Not a chance. Now we get to the fun part, the rewarding part, and, of course...

https://www.acacamps.org/article/camping-magazine/building-army-asking-ants

Ant colonies have been used throughout history as models of industry. As a collective, ants are efficient, surprisingly intelligent, and are among the very few animals that organize themselves to...

https://www.acacamps.org/article/camping-magazine/developing-resilience-girls-through-camp-experiences

Girls today face a diverse range of challenges that can negatively affect their development. According to a recent report by the Girl Scouts of the USA (2013), such challenges include increased...