https://www.acacamps.org/resources/campcounts-2021-report

CampCounts 2021 is the latest iteration of ACA’s annual business and industry research survey, which aims to support camp professionals in their operational decision-making and to support ACA’s...

https://www.acacamps.org/resources/marketing-communications-covid-19

Parents and staff are naturally going to be concerned, particularly with the constant media coverage of coronavirus, so you must communicate openly and often with them. 

https://www.acacamps.org/events-education/online-learning/online-course/communications-marketing-social-media-package

The ability to communicate effectively is essential for camps. Effective communication skills enable camps any youth programs to market and define the benefits of camp, to respond to...

https://www.acacamps.org/article/camping-magazine/i-cant-breathe-poor-air-quality-communities-color

Anyone who operated, worked at, or attended a camp this past summer knows more than a thing or two (and likely more than they ever wanted to know) about risk. I, Briana Mitchell, am one of those...

https://www.acacamps.org/article/camping-magazine/fresh-tips-running-better-summer-camp-business-sales-marketing

Like it or not, every summer camp — for-profit or nonprofit — is a business. A camp that does not respect and abide the most fundamental of business commandments, that the monies coming into the camp...

https://www.acacamps.org/article/campline/camper-medical-risks-trends

Recent trends indicate camp directors are buying less camper accident and sickness medical insurance and relying more on a parent’s insurance to pay for the occasional camper injury or illness. As a...

https://www.acacamps.org/resources/aca-accreditation-valuable-marketing-tools

Share the message. Tell the parents and the public about your camp's accreditation. The following resources help you promote your accreditation through proper logo use, press releases, announcements...

https://www.acacamps.org/article/camping-magazine/snapshot-camper-enrollment-2015

After reviewing the results of the 2015 Enrollment Survey, in general, camps had a good year as enrollment continued to rise. The majority of camps reported at least maintaining the same enrollment...

https://www.acacamps.org/article/camping-magazine/how-culture-sensitive-are-your-camp-health-services

Campers and staff come from a variety of backgrounds. An urban-savvy camper becomes the bunkmate to a youth raised on a rural farm; two girls — one from a small mountain village and the other from a...

https://www.acacamps.org/events-education/online-learning/recorded-webinar/mental-health-issues-camp

A healthy part of children’s emotional development includes occasional bouts of feeling down or stressed, but how do you know when it’s serious? Depression and anxiety are two of the most common...