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https://www.acacamps.org/blog/how-avoid-your-master-plan-gathering-dust
How to Avoid Your Master Plan Gathering DustA traditional and well-conceived master planning process allows you to leverage your facility to provide exceptional programs and avoid critical errors in terms of building placement, cost, and...
https://www.acacamps.org/article/camping-magazine/continuous-quality-improvement
Continuous Quality ImprovementIn my decades-long career as a camp professional and outdoor educator, one of my favorite parts has been problem-solving. How can I, in whatever role I find myself, help make the camper experience...
https://www.acacamps.org/resources/market-your-camp
Market Your CampACA has new resources to help camps with their own marketing efforts. You will find information that explains the value of camp, and the importance of accreditation that you can add to your own...
https://www.acacamps.org/blog/learnings-gaps-identified-through-camp-program-quality-initiative
Learnings and Gaps Identified through the Camp Program Quality InitiativeHere are some recent learnings and identified gaps related to the Camp Program Quality Initiative.
https://www.acacamps.org/blog/update-camp-program-quality-initiative
Update on the Camp Program Quality InitiativeBuilding systems of continuous quality improvement within our camps and greater community ultimately supports our goal of positive youth development — and this is exactly what the Camp Program...
https://www.acacamps.org/events-education/online-learning/online-course/communications-marketing-social-media-package
Communications, Marketing, and Social Media PackageThe ability to communicate effectively is essential for camps. Effective communication skills enable camps any youth programs to market and define the benefits of camp, to respond to...
https://www.acacamps.org/events-education/online-learning/recorded-webinar/storytelling-marketing-telling-story-summer-2020
Storytelling for Marketing: Telling the Story of Summer 2020DESCRIPTION: Storytelling is a deeply human experience, we’ve been telling each other stories for thousands of years. Our stories have the power to bring people together, to shape...
https://www.acacamps.org/resources/camp-sites-facilities-programs-report
Camp Sites, Facilities, and Programs ReportThe ACA Camp Sites, Facilities, and Programs Report: 2020 is an invaluable resource for camps interested in examining their business operations around programs, grounds, and...
https://www.acacamps.org/resources/marketing-communications-covid-19
Marketing and Communications — COVID-19Parents and staff are naturally going to be concerned, particularly with the constant media coverage of coronavirus, so you must communicate openly and often with them.
https://www.acacamps.org/events-education/online-learning/recorded-webinar/eval-2020-tricks-trends-next-decade-camp-evaluation
Eval 2020: Tricks and Trends for the Next Decade of Camp EvaluationIn the past ten years we’ve welcomed tremendous growth in how and why camp professionals use evaluation to support program planning, staff training, marketing, and funding efforts. The year...