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https://www.acacamps.org/events-education/online-learning/recorded-webinar/storytelling-marketing-telling-story-summer-2020
Storytelling for Marketing: Telling the Story of Summer 2020DESCRIPTION: Storytelling is a deeply human experience, we’ve been telling each other stories for thousands of years. Our stories have the power to bring people together, to shape...
https://www.acacamps.org/article/campline/camp-insurance-trends-social-inflation-hard-insurance-market
Camp Insurance Trends — Social Inflation and the Hard Insurance MarketFor more than 20 years, the American Camp Association (ACA) Insurance Committee has held an annual roundtable with many of the camp industry insurers and brokers in conjunction with the ACA National...
https://www.acacamps.org/resources/marketing-communications-covid-19
Marketing and Communications — COVID-19Parents and staff are naturally going to be concerned, particularly with the constant media coverage of coronavirus, so you must communicate openly and often with them.
https://www.acacamps.org/events-education/online-learning/recorded-webinar/awesome-apps-cool-tools-every-camp-needs-know-v-2019
Awesome Apps and Cool Tools Every Camp Needs to Know v. 2019!Ever wish someone would filter through the millions of websites and online apps on your behalf, sharing only those that are truly remarkable, time-and money-saving? Then this is the session for...
https://www.acacamps.org/events-education/online-learning/recorded-webinar/five-minute-marketing-plan-designing-your-blueprint-success
The Five-Minute Marketing Plan: Designing Your Blueprint for SuccessYou know you should have a written marketing plan but can’t seem to find the time, energy or know-how to pull it together. Problem solved! In this fast-paced program you...
https://www.acacamps.org/events-education/online-learning/recorded-webinar/demystifying-google-analytics-discovering-what-really-matters-your-digital
Demystifying Google Analytics: Discovering what really matters in your digital marketingAlbert Einstein said it best, “Not everything that can be counted counts, and not everything that counts can be counted”. While there are many elements of your marketing execution and internet...
https://www.acacamps.org/article/camping-magazine/courage-not-comfort-part-ii
Courage, Not Comfort! Part III am back with Part 2 of our conversation about fund-raising — although I am sure some of you were hoping I would forget! Not a chance. Now we get to the fun part, the rewarding part, and, of course...
https://www.acacamps.org/article/camping-magazine/building-army-asking-ants
Building an Army of Asking AntsAnt colonies have been used throughout history as models of industry. As a collective, ants are efficient, surprisingly intelligent, and are among the very few animals that organize themselves to...
https://www.acacamps.org/article/camping-magazine/cultivating-leaders
Cultivating LeadersCultivating leaders is one of the best aspects of my job. For the past ten years, I have used the leadership curve to initiate the training with our Campers in Leadership Training (CILT). Our CILTs...
https://www.acacamps.org/article/camping-magazine/translating-passion-growth-camp-leadership-skills
Translating Passion for Growth into Camp Leadership SkillsFor 24 years, I have been a camp professional. Most of that time, I have led nonprofit camps that serve the Jewish community. For less than three years in between two camp directing positions, my job...