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https://www.acacamps.org/resources/marketing-communications-covid-19
Marketing and Communications — COVID-19Parents and staff are naturally going to be concerned, particularly with the constant media coverage of coronavirus, so you must communicate openly and often with them.
https://www.acacamps.org/events-education/online-learning/recorded-webinar/awesome-apps-cool-tools-every-camp-needs-know-v-2019
Awesome Apps and Cool Tools Every Camp Needs to Know v. 2019!Ever wish someone would filter through the millions of websites and online apps on your behalf, sharing only those that are truly remarkable, time-and money-saving? Then this is the session for...
https://www.acacamps.org/article/campline/camp-insurance-trends-where-have-we-been-where-are-we-going
Camp Insurance Trends: Where Have We Been and Where Are We Going?For about 20 years, the American Camp Association Insurance Committee has hosted a roundtable discussion with many of the camp industry insurers and insurance brokers attending the ACA National...
https://www.acacamps.org/events-education/online-learning/recorded-webinar/five-minute-marketing-plan-designing-your-blueprint-success
The Five-Minute Marketing Plan: Designing Your Blueprint for SuccessYou know you should have a written marketing plan but can’t seem to find the time, energy or know-how to pull it together. Problem solved! In this fast-paced program you...
https://www.acacamps.org/events-education/online-learning/recorded-webinar/demystifying-google-analytics-discovering-what-really-matters-your-digital
Demystifying Google Analytics: Discovering what really matters in your digital marketingAlbert Einstein said it best, “Not everything that can be counted counts, and not everything that counts can be counted”. While there are many elements of your marketing execution and internet...
https://www.acacamps.org/article/camping-magazine/indigenous-instructional-programming-camp-professionals
Indigenous Instructional Programming for Camp ProfessionalsCamp professionals are taking a greater interest in the concept of allyship, a process of unlearning and re-evaluating whereby those in positions of privilege attempt to adopt a stance...
https://www.acacamps.org/article/camping-magazine/courage-not-comfort-part-ii
Courage, Not Comfort! Part III am back with Part 2 of our conversation about fund-raising — although I am sure some of you were hoping I would forget! Not a chance. Now we get to the fun part, the rewarding part, and, of course...
https://www.acacamps.org/article/camping-magazine/expanding-impact-camp-individual-lives-societal-change
Expanding the Impact of Camp: From Individual Lives to Societal ChangeThis article is part of Camping Magazine’s series on inclusion, identifying and exploring both big picture and on-the-ground actionable pathways for application through participant...
https://www.acacamps.org/article/camping-magazine/building-army-asking-ants
Building an Army of Asking AntsAnt colonies have been used throughout history as models of industry. As a collective, ants are efficient, surprisingly intelligent, and are among the very few animals that organize themselves to...
https://www.acacamps.org/article/camping-magazine/impact-technology-social-media-camp-staff
The Impact of Technology and Social Media on Camp StaffMiles is a first-time counselor at a sleepaway camp in the eastern United States. He had seen an online ad for the camp at which I met him and decided that a summer away from his Midwest town working...