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https://www.acacamps.org/research/camp-research/business-operations
Camp Business Operations ResearchAnalyze camp industry trends through summaries of our annual business operations reports. We commission three reports on a rotating basis; the most recent findings are available in day, overnight,...
https://www.acacamps.org/blog/key-takeaways-pulse-survey-summer-2022-trends-issues
Key Takeaways from Pulse Survey — Summer 2022 Trends and IssuesThe survey asked questions about enrollment and campers, camp staff, and budget and operations.
https://www.acacamps.org/resources/market-your-camp
Market Your CampACA has new resources to help camps with their own marketing efforts. You will find information that explains the value of camp, and the importance of accreditation that you can add to your own...
https://www.acacamps.org/article/camping-magazine/easy-one-two-three-using-data-advance-equity-your-camp
Easy as One, Two, Three: Using Data to Advance Equity at Your CampWhenever we’re brought on board to support a camp in creating a greater sense of inclusion and belonging within its community, almost always, one of the first things we’re asked is, “How do we even...
https://www.acacamps.org/blog/key-takeaways-campcounts-2021-report
Key Takeaways from the CampCounts 2021 ReportACA's annual business survey, CampCounts, is back with new findings and trends from 2021!
https://www.acacamps.org/resources/campcounts-2021-report
CampCounts 2021 ReportCampCounts 2021 is the latest iteration of ACA’s annual business and industry research survey, which aims to support camp professionals in their operational decision-making and to support ACA’s...
https://www.acacamps.org/article/camping-magazine/data-analytic-strategies-improve-your-camps-business-practices-pepper-model
Data Analytic Strategies to Improve Your Camp’s Business Practices: The PEPPER ModelMIT news writer Sara Brown’s recent article, “It’s Time to ‘Radically Escalate’ Your Commitment to Data,” calls on organizations to increase their commitment to developing a data analytics culture....
https://www.acacamps.org/resources/covid-19/camp-business-resources
Camp Business Resources — COVID-19Federal disaster relief loans, Facebook grants, insurance information, supply resources, and more.
https://www.acacamps.org/events-education/online-learning/online-course/communications-marketing-social-media-package
Communications, Marketing, and Social Media PackageThe ability to communicate effectively is essential for camps. Effective communication skills enable camps any youth programs to market and define the benefits of camp, to respond to...
https://www.acacamps.org/events-education/online-learning/recorded-webinar/storytelling-marketing-telling-story-summer-2020
Storytelling for Marketing: Telling the Story of Summer 2020DESCRIPTION: Storytelling is a deeply human experience, we’ve been telling each other stories for thousands of years. Our stories have the power to bring people together, to shape...