https://www.acacamps.org/resources/marketing-communications-covid-19

Parents and staff are naturally going to be concerned, particularly with the constant media coverage of coronavirus, so you must communicate openly and often with them. 

https://www.acacamps.org/events-education/online-learning/recorded-webinar/awesome-apps-cool-tools-every-camp-needs-know-v-2019

Ever wish someone would filter through the millions of websites and online apps on your behalf, sharing only those that are truly remarkable, time-and money-saving?  Then this is the session for...

https://www.acacamps.org/article/camping-magazine/empowering-communities

Nashville, Tennessee, is home to country music, hot chicken, Johnny Cash, and the upcoming 2019 ACA National Conference, "Empowering Communities."

https://www.acacamps.org/events-education/online-learning/recorded-webinar/five-minute-marketing-plan-designing-your-blueprint-success

You know you should have a written marketing plan but can’t seem to find the time, energy or know-how to pull it together. Problem solved! In this fast-paced program you...

https://www.acacamps.org/article/camping-magazine/when-competition-just-right

"I don't want my child to take part in this contest you've dreamed up," a visiting parent told me on the grounds of my camp. "I don't want him to lose. He's not good at this." She pointed out to the...

https://www.acacamps.org/events-education/online-learning/recorded-webinar/demystifying-google-analytics-discovering-what-really-matters-your-digital

Albert Einstein said it best, “Not everything that can be counted counts, and not everything that counts can be counted”.  While there are many elements of your marketing execution and internet...

https://www.acacamps.org/article/camping-magazine/15-questions-about-search-engine-marketing-camps-web

In November 2012, my article, “Search Marketing on the Web — Drive New Camper Enrollment and Alternative Businesses,” appeared in Camping Magazine....

https://www.acacamps.org/blog/coming-home-seeing-old-friends-national-conference

The 2018 American Camp Association National Conference is here! Today, I’m delighted to join over 1,400 other camp professionals and dear friends for a...

https://www.acacamps.org/article/camping-magazine/impact-technology-social-media-camp-staff

Miles is a first-time counselor at a sleepaway camp in the eastern United States. He had seen an online ad for the camp at which I met him and decided that a summer away from his Midwest town working...

https://www.acacamps.org/article/camping-magazine/social-justice-series-recognizing-microaggressions-camp

Summer camp is supposed to be a place where kids make lifelong friendships, explore new ideas, and build up their self-confidence in a supportive environment removed from the pressures of everyday...