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https://www.acacamps.org/events-education/online-learning/recorded-webinar/demystifying-google-analytics-discovering-what-really-matters-your-digital
Demystifying Google Analytics: Discovering what really matters in your digital marketingAlbert Einstein said it best, “Not everything that can be counted counts, and not everything that counts can be counted”. While there are many elements of your marketing execution and internet...
https://www.acacamps.org/article/camping-magazine/summer-camps-fire-emergency-communications-six-lessons-learned-during-fire-camp
Summer Camps, Fire, and Emergency Communications: Six Lessons Learned During a Fire at CampFires are a potential hazard for camps located in wooded areas and urban areas alike. How camps respond and communicate to camp families and the community when a fire does occur can go a long way to...
https://www.acacamps.org/article/camping-magazine/wildfire
Wildfire!Since moving to Montana from Pennsylvania several years ago, I’ve become much more attuned to the threat of wildfires, and have begun to learn more about what can be done to safeguard the people...
https://www.acacamps.org/article/camping-magazine/15-questions-about-search-engine-marketing-camps-web
15 Questions about Search Engine Marketing for Camps on the WebIn November 2012, my article, “Search Marketing on the Web — Drive New Camper Enrollment and Alternative Businesses,” appeared in Camping Magazine....
https://www.acacamps.org/article/camping-magazine/impact-technology-social-media-camp-staff
The Impact of Technology and Social Media on Camp StaffMiles is a first-time counselor at a sleepaway camp in the eastern United States. He had seen an online ad for the camp at which I met him and decided that a summer away from his Midwest town working...
https://www.acacamps.org/redwoods-group
The Redwoods GroupTo Grow Camp's Impact, First We Have to Measure It The Redwoods Group is proud to support ACA’s Research 360 efforts and the...
https://www.acacamps.org/article/camping-magazine/can-my-camp-nurse-do
Can My Camp Nurse Do That?"My nurse told the parent that she wouldn't give the medication unless she had the prescription in its original container. Can she do that? The Mom was just trying to help by putting the meds in...
https://www.acacamps.org/blog/campwire-episode-3-marketing-media-camp-mike-lang
CampWire Episode #3 — Marketing and Media at Camp with Mike LangListen to the third episode of CampWire as the Director of Marketing from Camp Tecumseh discussing marketing and media at camp.
https://www.acacamps.org/events-education/online-learning/recorded-webinar/fill-your-camp-summer-last-minute-social-media-marketing-tips-recruitment
Fill Your Camp Before Summer! Last Minute Social Media Marketing Tips for Recruitment and RetentionSummer is almost here and it’s not too late to sign up more campers! Join us as we explore easy to implement last-minute marketing strategies to help sign up new campers and increase retention rate....
https://www.acacamps.org/article/campline/calling-all-risk-champions
Calling All Risk Champions!Each year, the Insurance Committee holds a Roundtable with many of the camp industry insurers and brokers in conjunction with the American Camp Association National Conference. The 2017 Roundtable...