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https://www.acacamps.org/article/camping-magazine/8-ps-marketing
The 8 Ps of MarketingIf you've ever taken a high school or college marketing class, you probably learned early on about the "Four Ps of Marketing." Since the 1940s these Classic Ps (Price, Product, Placement, and...
https://www.acacamps.org/article/camping-magazine/ten-photo-posting-tips
Ten Photo Posting TipsPosting daily photos of campers is a service many camps now offer, and many parents have come to expect. If you post photos for camp parents to view, you’ve probably handled complaints from well-...
https://www.acacamps.org/article/camping-magazine/theres-camp
There's a Camp for That!Imagine a world where everyone knows about the value of the camp experience. Where camp is universally considered an essential part of human development. Where every parent, grandparent, and guardian...
https://www.acacamps.org/blog/thank-you-helping-change-childrens-lives
Thank You for Helping to Change Children's LivesAs the holiday season approaches, we at the American Camp Association (ACA) realize we have many reasons to be grateful. In the camp world, there are so many people who make an impact, and we are...
https://www.acacamps.org/resources/new-form-i-9-hiring-process-camps
New Form I-9 for the Hiring Process for CampsU.S. Citizenship and Immigration Services (USCIS) has released a revised version of Form...
https://www.acacamps.org/article/camping-magazine/yes-only-means-yes-until-something-better-comes-along-making-camp-best-offer-gen-z-staff
Yes Only Means Yes Until Something Better Comes Along: Making Camp the Best Offer for Gen Z StaffStaff sign a contract, then inform you the week before camp begins that they won’t be coming after all. Or staff commit to working the entire season only to tell (not ask!) you they are leaving for...
https://www.acacamps.org/article/camping-magazine/15-questions-about-search-engine-marketing-camps-web
15 Questions about Search Engine Marketing for Camps on the WebIn November 2012, my article, “Search Marketing on the Web — Drive New Camper Enrollment and Alternative Businesses,” appeared in Camping Magazine....
https://www.acacamps.org/blog/why-we-choose-be-aca-accredited-what-it-takes
Why We Choose to Be ACA-accredited and What It TakesThe directors and staff of Geneva Glen Camp (Indian Hills, Colorado), have always approached the triennial ACA visit anticipating a very upbeat and affirming experience! Our...
https://www.acacamps.org/article/camping-magazine/courage-not-comfort-part-ii
Courage, Not Comfort! Part III am back with Part 2 of our conversation about fund-raising — although I am sure some of you were hoping I would forget! Not a chance. Now we get to the fun part, the rewarding part, and, of course...
https://www.acacamps.org/article/camping-magazine/meeting-minds-camp-directors-higher-ed-college-students
A Meeting of the Minds: Camp Directors, Higher Ed, and College StudentsCamps need staff to run their programs; colleges/universities have various requirements for students regarding coursework and internships; and students are usually pulled between what they want to do...