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https://www.acacamps.org/resources/marketing-communications-covid-19
Marketing and Communications — COVID-19Parents and staff are naturally going to be concerned, particularly with the constant media coverage of coronavirus, so you must communicate openly and often with them.
https://www.acacamps.org/article/camping-magazine/why-do-young-people-work-special-needs-camps
Why Do Young People Work at Special Needs Camps?When I first met Ed, I did not notice that he had no legs. He sat straight up in a wheelchair with long pants that hung down over the edge. I did not, at the time, find the absence of shoes or...
https://www.acacamps.org/article/camping-magazine/horses-wilderness-meeting-needs-youth-risk
Horses and the Wilderness: Meeting the Needs of Youth at RiskThe staff at Kamp Kessa, an adventure education and treatment program utilizing horses and the wilderness for youth who are considered at-risk and who have special needs in Frankfort, Kentucky, are...
https://www.acacamps.org/blog/campwire-episode-3-marketing-media-camp-mike-lang
CampWire Episode #3 — Marketing and Media at Camp with Mike LangListen to the third episode of CampWire as the Director of Marketing from Camp Tecumseh discussing marketing and media at camp.
https://www.acacamps.org/article/camping-magazine/2016-camper-enrollment-strong-enrollment-comes-new-challenges
2016 Camper Enrollment: With Strong Enrollment Comes New ChallengesThe results from the 2016 Enrollment Survey are in, and here's the bottom line: Camps had a good year as enrollment continued to rise. The majority of camps reported at least maintaining the same...
https://www.acacamps.org/article/camping-magazine/snapshot-camper-enrollment-2015
A Snapshot of Camper Enrollment in 2015After reviewing the results of the 2015 Enrollment Survey, in general, camps had a good year as enrollment continued to rise. The majority of camps reported at least maintaining the same enrollment...
https://www.acacamps.org/resources/marketplace/promoting-your-camp-recommended-language
Promoting Your Camp - Recommended LanguageMany camps like to promote their accreditation status and their relationship to ACA. We encourage you to do this. There are specific words we prefer you use and not use when describing your...
https://www.acacamps.org/article/camping-magazine/ten-photo-posting-tips
Ten Photo Posting TipsPosting daily photos of campers is a service many camps now offer, and many parents have come to expect. If you post photos for camp parents to view, you’ve probably handled complaints from well-...
https://www.acacamps.org/resources/marketplace/find-camp-frequently-asked-questions
Find a Camp - Frequently Asked QuestionsAdding or editing my camp Is there a cost to list my camp? No. ACA wants as many children as possible to have a camp experience, and we believe that the new Find a Camp will...
https://www.acacamps.org/article/camping-magazine/social-marketing-where-should-you-start
Social Marketing: Where Should You Start?Marketing has changed drastically over the last few years. We are now in an era where brands are expected to be online — listening and engaging with their customers. There are so many avenues open to...