https://www.acacamps.org/events-education/online-learning/recorded-webinar/three-ways-create-loyal-lifelong-customers-improving-communication-parents

Camp programs often excel at providing campers with positive, meaningful, and growth-filled camp experiences, but some fall short when it comes to providing parents with an equally positive...

https://www.acacamps.org/events-education/online-learning/recorded-webinar/storytelling-marketing-telling-story-summer-2020

DESCRIPTION: Storytelling is a deeply human experience, we’ve been telling each other stories for thousands of years. Our stories have the power to bring people together, to shape...

https://www.acacamps.org/article/camping-magazine/make-strategic-decisions-not-guesses

Enjoy one of camp’s sweetest sounds as you walk up on a dining hall or an evening campfire and hear a chorus of voices singing a favorite camp song — 100 campers, 250 campers, 500 campers — can you...

https://www.acacamps.org/resources/staffing-compensation-benefits-report

Each year, the American Camp Association (ACA) surveys its members about specific areas of their camp operations and makes the results available so camps can benchmark their business practices.

https://www.acacamps.org/article/camping-magazine/personal-finance-camp-pros

My story as a camp professional is classic. I spent a summer after college as a canoe trip leader at a camp in northern Wisconsin, expecting that it was going to be a no-big-deal, fun summer — but it...

https://www.acacamps.org/blog/summer-2023-trends-issues-spotlight-anticipated-camper-staff-challenges

These are the findings from the 2023 Trends and Issues Pulse Survey taken this spring.

https://www.acacamps.org/link/glsen-safe-space-kit

https://www.acacamps.org/resources/campcounts-2022-report

CampCounts 2022 is the latest iteration of ACA’s annual business and industry research survey, which aims to support camp professionals in their operational decision-making and to support ACA’s...

https://www.acacamps.org/research/camp-research/business-operations

Analyze camp industry trends through summaries of our annual business operations reports. We commission three reports on a rotating basis; the most recent findings are available in day, overnight,...

https://www.acacamps.org/article/camping-magazine/delegation-donts-camp-directors

Delegation can make you effective or lazy, so, as a camp director, what are the things you should never delegate? The Mission Others should be in the room when you’re figuring out the mission;...