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https://www.acacamps.org/events-education/online-learning/recorded-webinar/three-ways-create-loyal-lifelong-customers-improving-communication-parents
Three Ways to Create Loyal, Lifelong Customers by Improving Communication with ParentsCamp programs often excel at providing campers with positive, meaningful, and growth-filled camp experiences, but some fall short when it comes to providing parents with an equally positive...
https://www.acacamps.org/events-education/online-learning/recorded-webinar/storytelling-marketing-telling-story-summer-2020
Storytelling for Marketing: Telling the Story of Summer 2020DESCRIPTION: Storytelling is a deeply human experience, we’ve been telling each other stories for thousands of years. Our stories have the power to bring people together, to shape...
https://www.acacamps.org/about/strategic-plan
Strategic PlanMission: Empowering camps to create quality experiences Vision: Building a world of belonging and growth
https://www.acacamps.org/article/camping-magazine/make-strategic-decisions-not-guesses
Make Strategic Decisions, Not GuessesEnjoy one of camp’s sweetest sounds as you walk up on a dining hall or an evening campfire and hear a chorus of voices singing a favorite camp song — 100 campers, 250 campers, 500 campers — can you...
https://www.acacamps.org/about/mission-vision
Mission and VisionEmpowering camps to create quality experiences that build a world of belonging and growth.
https://www.acacamps.org/events-education/online-learning/create-your-own-online-staff-training-packages
Build Your Own Online Staff Training PackageWell-established and ever-growing, ACA’s virtual learning portfolio includes online courses, recorded webinars, and staff certificates of added qualifications (in-depth online...
https://www.acacamps.org/resources/national-camp-impact-study
National Camp Impact StudyExploring the outcomes of the camp experience related to social-emotional learning and career/college readiness for campers and staff.
https://www.acacamps.org/blog/empowering-camps-building-belonging-stronger-brighter-future-all
Empowering Camps, Building Belonging: A Stronger and Brighter Future for AllLearn more about the process behind how ACA came to adopt new mission and vision statements.
https://www.acacamps.org/article/camping-magazine/survey-says-tech-camp-mixed-bag
Survey Says: Tech at Camp Is a Mixed BagIf you attended camp as a child prior to 2007, the likelihood is that your parent or guardian asked the camp director how much it cost and how long you would be away. Your parent(s) may have...
https://www.acacamps.org/resources/staffing-compensation-benefits-report
Staffing, Compensation, and Benefits ReportEach year, the American Camp Association (ACA) surveys its members about specific areas of their camp operations and makes the results available so camps can benchmark their business practices.