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https://www.acacamps.org/article/camping-magazine/8-ps-marketing
The 8 Ps of MarketingIf you've ever taken a high school or college marketing class, you probably learned early on about the "Four Ps of Marketing." Since the 1940s these Classic Ps (Price, Product, Placement, and...
https://www.acacamps.org/article/camping-magazine/ten-photo-posting-tips
Ten Photo Posting TipsPosting daily photos of campers is a service many camps now offer, and many parents have come to expect. If you post photos for camp parents to view, you’ve probably handled complaints from well-...
https://www.acacamps.org/article/camping-magazine/theres-camp
There's a Camp for That!Imagine a world where everyone knows about the value of the camp experience. Where camp is universally considered an essential part of human development. Where every parent, grandparent, and guardian...
https://www.acacamps.org/article/camping-magazine/family-conference
A Family ConferenceTo be able to go to ACA's National Conference and feel so many people focused on the same goals that drive you, a group of people working toward a mission — it encourages so much growth. To be around...
https://www.acacamps.org/article/camping-magazine/15-questions-about-search-engine-marketing-camps-web
15 Questions about Search Engine Marketing for Camps on the WebIn November 2012, my article, “Search Marketing on the Web — Drive New Camper Enrollment and Alternative Businesses,” appeared in Camping Magazine....
https://www.acacamps.org/blog/why-we-choose-be-aca-accredited-what-it-takes
Why We Choose to Be ACA-accredited and What It TakesThe directors and staff of Geneva Glen Camp (Indian Hills, Colorado), have always approached the triennial ACA visit anticipating a very upbeat and affirming experience! Our...
https://www.acacamps.org/blog/coming-home-seeing-old-friends-national-conference
Coming Home and Seeing Old Friends at National ConferenceThe 2018 American Camp Association National Conference is here! Today, I’m delighted to join over 1,400 other camp professionals and dear friends for a...
https://www.acacamps.org/article/campline/operational-change-aca-accreditation
Operational Change to ACA AccreditationAfter evaluation of the implementation of the Operational Change that occurred in nine of the twenty-three local areas in ACA in 2016, it was determined that all additional local areas will be...
https://www.acacamps.org/article/camping-magazine/campculturalexchange
#CAMPCULTURALEXCHANGEIt's ironic that I've spent this fall encouraging Americans to advocate for the White House not to drastically reduce or eliminate J-1 visas for camp cultural exchange programs while also keynoting...
https://www.acacamps.org/article/camping-magazine/know-whats-below
Know What's BelowWhere public utilities meet the properties they serve, knowing what's buried before you disturb the ground is more than a good idea: It is the law and violations are subject to significant penalties...