https://www.acacamps.org/events-education/online-learning/recorded-webinar/demystifying-google-analytics-discovering-what-really-matters-your-digital

Albert Einstein said it best, “Not everything that can be counted counts, and not everything that counts can be counted”.  While there are many elements of your marketing execution and internet...

https://www.acacamps.org/article/camping-magazine/impact-technology-social-media-camp-staff

Miles is a first-time counselor at a sleepaway camp in the eastern United States. He had seen an online ad for the camp at which I met him and decided that a summer away from his Midwest town working...

https://www.acacamps.org/article/camping-magazine/evolution-dietary-guidelines

If we were to prepare the most scientifically healthy diet daily for our campers, what would that look like? It seems that what is considered a "healthy diet" has changed so many times over the years...

https://www.acacamps.org/blog/how-prepare-food-allergies-camp

In honor of Food Allergy Awareness Week (May 14–20, 2017), Margaret Redmond, MD, discusses how to be lower the chances of food allergy reactions at camp and what to do in case of allergen...

https://www.acacamps.org/blog/campwire-episode-3-marketing-media-camp-mike-lang

Listen to the third episode of CampWire as the Director of Marketing from Camp Tecumseh discussing marketing and media at camp.

https://www.acacamps.org/events-education/online-learning/recorded-webinar/fill-your-camp-summer-last-minute-social-media-marketing-tips-recruitment

Summer is almost here and it’s not too late to sign up more campers! Join us as we explore easy to implement last-minute marketing strategies to help sign up new campers and increase retention rate....

https://www.acacamps.org/article/camping-magazine/trash-your-tank-unhealthy-food-choices-avoid

A chronically tired Ethan struggles to reach the end of a long day as a summer camp counselor. Rising early in the morning to prod sleepy-head campers and vigilantly conduct morning swim tests at the...

https://www.acacamps.org/article/campline/allergies-camp-whats-camp-director-do

According to a study released in 2013 by the Centers for Disease Control and Prevention, food allergies among children increased approximately 50 percent between 1997 and 20111. And, many of these...

https://www.acacamps.org/article/camping-magazine/2016-camper-enrollment-strong-enrollment-comes-new-challenges

The results from the 2016 Enrollment Survey are in, and here's the bottom line: Camps had a good year as enrollment continued to rise. The majority of camps reported at least maintaining the same...

https://www.acacamps.org/article/camping-magazine/theres-camp

Imagine a world where everyone knows about the value of the camp experience. Where camp is universally considered an essential part of human development. Where every parent, grandparent, and guardian...