https://www.acacamps.org/blog/what-you-dont-know-cant-help-you-value-asking-your-staff
What You Don’t Know Can’t Help You: The Value of Asking Your StaffStaff feedback is vital to running a successful summer camp. Your staff are the only ones with the answers to these questions, so if you want to know the answers . . . ask them.
https://www.acacamps.org/events-education/online-learning/recorded-webinar/five-minute-marketing-plan-designing-your-blueprint-success
The Five-Minute Marketing Plan: Designing Your Blueprint for SuccessYou know you should have a written marketing plan but can’t seem to find the time, energy or know-how to pull it together. Problem solved! In this fast-paced program you...
https://www.acacamps.org/events-education/online-learning/recorded-webinar/demystifying-google-analytics-discovering-what-really-matters-your-digital
Demystifying Google Analytics: Discovering what really matters in your digital marketingAlbert Einstein said it best, “Not everything that can be counted counts, and not everything that counts can be counted”. While there are many elements of your marketing execution and internet...
https://www.acacamps.org/resources/aca-accreditation-valuable-marketing-tools
ACA Accreditation: Valuable Marketing ToolsShare the message. Tell the parents and the public about your camp's accreditation. The following resources help you promote your accreditation through proper logo use, press releases, announcements...
https://www.acacamps.org/events-education/online-learning/recorded-webinar/giving-constructive-feedback-sensitive-staff-members-without-them-hating
Giving Constructive Feedback to Sensitive Staff Members Without Them Hating YouEver had staff tell you they want more feedback and then when you give it, especially if it’s negative, their feelings get hurt? CampCode podcast hosts Gab, Beth, and Ruby tackle one of the hardest...
https://www.acacamps.org/events-education/online-learning/recorded-webinar/gen-y-camp-how-understand-manage-increase-resiliency-millennial-camp-staff
Gen-Y At Camp: How to Understand, Manage, and Increase Resiliency in Millennial Camp StaffGen·er·a·tion Y (noun): Generation Y; plural noun: Generation Ys; AKA: Millennials 1. the generation born in the 1980s and 1990s, comprising primarily the children of the baby boomers and...
https://www.acacamps.org/article/camping-magazine/impact-technology-social-media-camp-staff
The Impact of Technology and Social Media on Camp StaffMiles is a first-time counselor at a sleepaway camp in the eastern United States. He had seen an online ad for the camp at which I met him and decided that a summer away from his Midwest town working...
https://www.acacamps.org/events-education/online-learning/recorded-webinar/fill-your-camp-summer-last-minute-social-media-marketing-tips-recruitment
Fill Your Camp Before Summer! Last Minute Social Media Marketing Tips for Recruitment and RetentionSummer is almost here and it’s not too late to sign up more campers! Join us as we explore easy to implement last-minute marketing strategies to help sign up new campers and increase retention rate....
https://www.acacamps.org/blog/campwire-episode-3-marketing-media-camp-mike-lang
CampWire Episode #3 — Marketing and Media at Camp with Mike LangListen to the third episode of CampWire as the Director of Marketing from Camp Tecumseh discussing marketing and media at camp.
https://www.acacamps.org/article/camping-magazine/2016-camper-enrollment-strong-enrollment-comes-new-challenges
2016 Camper Enrollment: With Strong Enrollment Comes New ChallengesThe results from the 2016 Enrollment Survey are in, and here's the bottom line: Camps had a good year as enrollment continued to rise. The majority of camps reported at least maintaining the same...