Showing: 11-20 of 26 results

https://www.acacamps.org/article/camping-magazine/15-questions-about-search-engine-marketing-camps-web

15 Questions about Search Engine Marketing for Camps on the Web

In November 2012, my article, “Search Marketing on the Web — Drive New Camper Enrollment and Alternative Businesses,” appeared in Camping Magazine....

https://www.acacamps.org/article/camping-magazine/impact-technology-social-media-camp-staff

The Impact of Technology and Social Media on Camp Staff

Miles is a first-time counselor at a sleepaway camp in the eastern United States. He had seen an online ad for the camp at which I met him and decided that a summer away from his Midwest town working...

https://www.acacamps.org/article/camping-magazine/2016-camper-enrollment-strong-enrollment-comes-new-challenges

2016 Camper Enrollment: With Strong Enrollment Comes New Challenges

The results from the 2016 Enrollment Survey are in, and here's the bottom line: Camps had a good year as enrollment continued to rise. The majority of camps reported at least maintaining the same...

https://www.acacamps.org/resources/marketing-communications-covid-19

Marketing and Communications — COVID-19

Parents and staff are naturally going to be concerned, particularly with the constant media coverage of coronavirus, so you must communicate openly and often with them. 

https://www.acacamps.org/article/camping-magazine/fresh-tips-running-better-summer-camp-business-sales-marketing

Fresh Tips for Running a Better Summer Camp Business — Sales and Marketing

Like it or not, every summer camp — for-profit or nonprofit — is a business. A camp that does not respect and abide the most fundamental of business commandments, that the monies coming into the camp...

https://www.acacamps.org/article/camping-magazine/building-community-one-rock-time

Building a Community: One Rock at a Time

Imagine taking a prospective family on a tour of your wholesome, backto- nature camp. You lead them down a dirt path, over a log bridge, and along the lake's edge on a route that also includes a...

https://www.acacamps.org/resources/accredited-camp-logo

ACA-Accredited Camp Logo

You may be eligible to use one of the logos of the American Camp Association. ACA logos are carefully protected by trademark laws – logos are not to be altered in any way, except for size...

https://www.acacamps.org/resources/camp-gives-kids-world-good-logo

Camp Gives Kids a World of Good® Logo

ACA member camps in good standing are invited to display the Camp Gives Kids a World of Good logo. This logo shows you are a part of a the camp community and a network of camp professionals, who have...

https://www.acacamps.org/resources/business-affiliates-logo

Business Affiliates Logo

Show camps you support their community. Display this logo on your website and marketing materials....

https://www.acacamps.org/resources/aca-accreditation-valuable-marketing-tools

ACA Accreditation: Valuable Marketing Tools

Share the message. Tell the parents and the public about your camp's accreditation. The following resources help you promote your accreditation through proper logo use, press releases, announcements...