https://www.acacamps.org/article/camping-magazine/8-ps-marketing
The 8 Ps of MarketingIf you've ever taken a high school or college marketing class, you probably learned early on about the "Four Ps of Marketing." Since the 1940s these Classic Ps (Price, Product, Placement, and...
https://www.acacamps.org/article/camping-magazine/ten-photo-posting-tips
Ten Photo Posting TipsPosting daily photos of campers is a service many camps now offer, and many parents have come to expect. If you post photos for camp parents to view, you’ve probably handled complaints from well-...
https://www.acacamps.org/article/camping-magazine/theres-camp
There's a Camp for That!Imagine a world where everyone knows about the value of the camp experience. Where camp is universally considered an essential part of human development. Where every parent, grandparent, and guardian...
https://www.acacamps.org/article/camping-magazine/kids-diabetes-non-diabetes-camp-setting
Kids with Diabetes in the Non-Diabetes Camp SettingI'll never forget walking into the infirmary for my week as a camp nurse and hearing one of the outgoing nurses say, "I got the kid with diabetes again. Don't worry, you don't have one this week." In...
https://www.acacamps.org/article/camping-magazine/15-questions-about-search-engine-marketing-camps-web
15 Questions about Search Engine Marketing for Camps on the WebIn November 2012, my article, “Search Marketing on the Web — Drive New Camper Enrollment and Alternative Businesses,” appeared in Camping Magazine....
https://www.acacamps.org/article/camping-magazine/impact-technology-social-media-camp-staff
The Impact of Technology and Social Media on Camp StaffMiles is a first-time counselor at a sleepaway camp in the eastern United States. He had seen an online ad for the camp at which I met him and decided that a summer away from his Midwest town working...
https://www.acacamps.org/article/camping-magazine/horses-wilderness-meeting-needs-youth-risk
Horses and the Wilderness: Meeting the Needs of Youth at RiskThe staff at Kamp Kessa, an adventure education and treatment program utilizing horses and the wilderness for youth who are considered at-risk and who have special needs in Frankfort, Kentucky, are...
https://www.acacamps.org/article/camping-magazine/can-my-camp-nurse-do
Can My Camp Nurse Do That?"My nurse told the parent that she wouldn't give the medication unless she had the prescription in its original container. Can she do that? The Mom was just trying to help by putting the meds in...
https://www.acacamps.org/article/camping-magazine/2016-camper-enrollment-strong-enrollment-comes-new-challenges
2016 Camper Enrollment: With Strong Enrollment Comes New ChallengesThe results from the 2016 Enrollment Survey are in, and here's the bottom line: Camps had a good year as enrollment continued to rise. The majority of camps reported at least maintaining the same...
https://www.acacamps.org/article/camping-magazine/lost-boys-finding-their-way-summer-camp
Lost Boys: Finding Their Way at Summer CampAre boys in crisis? Popular literature (Raising Cain, Lost Boys, Boys and Sex) and theater (Dear Evan Hansen) seem to suggest so. Terms such as “boy code” and “toxic masculinity” further paint a path...