https://www.acacamps.org/article/camping-magazine/15-questions-about-search-engine-marketing-camps-web

In November 2012, my article, “Search Marketing on the Web — Drive New Camper Enrollment and Alternative Businesses,” appeared in Camping Magazine....

https://www.acacamps.org/article/camping-magazine/know-whats-below

Where public utilities meet the properties they serve, knowing what's buried before you disturb the ground is more than a good idea: It is the law and violations are subject to significant penalties...

https://www.acacamps.org/article/camping-magazine/impact-technology-social-media-camp-staff

Miles is a first-time counselor at a sleepaway camp in the eastern United States. He had seen an online ad for the camp at which I met him and decided that a summer away from his Midwest town working...

https://www.acacamps.org/article/camping-magazine/expanding-reach-camp-through-schools

My oldest child, Jane, once said she wished camp could be all year. Naturally, I asked her why, and she said, “We get to do everything at camp — when we hike in the woods, the camp staff tells...

https://www.acacamps.org/article/camping-magazine/profile-2017-recipients-eleanor-p-eells-award-excellence-research-practice

In 2015, ACA, with the help of the Committee for the Advancement of Research and Evaluation (CARE), created the Eleanor P. Eells Award for Excellence in Research in Practice. This award is designed...

https://www.acacamps.org/article/camping-magazine/2016-camper-enrollment-strong-enrollment-comes-new-challenges

The results from the 2016 Enrollment Survey are in, and here's the bottom line: Camps had a good year as enrollment continued to rise. The majority of camps reported at least maintaining the same...

https://www.acacamps.org/article/camping-magazine/sankofa-value-meaningful-debrief-end-camp-season

Another camp season is complete. After working overtime to ensure that every session was special, enriching, and fun-filled, we camp professionals are finally able to exhale. We did it! The energy,...

https://www.acacamps.org/article/camping-magazine/becoming-part-new-normal

2020. Shall we say 2020 was a year to remember or one to forget? Camps across the country are even still trying to decide as leadership teams dig deeply to identify how they can shield their...

https://www.acacamps.org/article/camping-magazine/continuous-quality-improvement

In my decades-long career as a camp professional and outdoor educator, one of my favorite parts has been problem-solving. How can I, in whatever role I find myself, help make the camper experience...

https://www.acacamps.org/article/camping-magazine/fresh-tips-running-better-summer-camp-business-sales-marketing

Like it or not, every summer camp — for-profit or nonprofit — is a business. A camp that does not respect and abide the most fundamental of business commandments, that the monies coming into the camp...