https://www.acacamps.org/resources/aca-camp-business-operations-report
ACA Camp Business Operations ReportAccess the most recent budget and finance data for camps.
https://www.acacamps.org/resources/staffing-compensation-benefits-report
Staffing, Compensation, and Benefits ReportEach year, the American Camp Association (ACA) surveys its members about specific areas of their camp operations and makes the results available so camps can benchmark their business practices.
https://www.acacamps.org/resources/camp-sites-facilities-programs-report
Camp Sites, Facilities, and Programs ReportThe ACA Camp Sites, Facilities, and Programs Report: 2020 is an invaluable resource for camps interested in examining their business operations around programs, grounds, and...
https://www.acacamps.org/events-education/online-learning/recorded-webinar/fill-your-camp-summer-last-minute-social-media-marketing-tips-recruitment
Fill Your Camp Before Summer! Last Minute Social Media Marketing Tips for Recruitment and RetentionSummer is almost here and it’s not too late to sign up more campers! Join us as we explore easy to implement last-minute marketing strategies to help sign up new campers and increase retention rate....
https://www.acacamps.org/blog/campwire-episode-3-marketing-media-camp-mike-lang
CampWire Episode #3 — Marketing and Media at Camp with Mike LangListen to the third episode of CampWire as the Director of Marketing from Camp Tecumseh discussing marketing and media at camp.
https://www.acacamps.org/events-education/online-learning/recorded-webinar/storytelling-marketing-telling-story-summer-2020
Storytelling for Marketing: Telling the Story of Summer 2020DESCRIPTION: Storytelling is a deeply human experience, we’ve been telling each other stories for thousands of years. Our stories have the power to bring people together, to shape...
https://www.acacamps.org/resources/campcounts-2021-report
CampCounts 2021 ReportCampCounts 2021 is the latest iteration of ACA’s annual business and industry research survey, which aims to support camp professionals in their operational decision-making and to support ACA’s...
https://www.acacamps.org/resources/marketing-communications-covid-19
Marketing and Communications — COVID-19Parents and staff are naturally going to be concerned, particularly with the constant media coverage of coronavirus, so you must communicate openly and often with them.
https://www.acacamps.org/events-education/online-learning/online-course/communications-marketing-social-media-package
Communications, Marketing, and Social Media PackageThe ability to communicate effectively is essential for camps. Effective communication skills enable camps any youth programs to market and define the benefits of camp, to respond to...
https://www.acacamps.org/blog/key-takeaways-pulse-survey-summer-2022-trends-issues
Key Takeaways from Pulse Survey — Summer 2022 Trends and IssuesThe survey asked questions about enrollment and campers, camp staff, and budget and operations.