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https://www.acacamps.org/blog/key-takeaways-campcounts-2021-report
Key Takeaways from the CampCounts 2021 ReportACA's annual business survey, CampCounts, is back with new findings and trends from 2021!
https://www.acacamps.org/article/camping-magazine/fresh-tips-running-better-summer-camp-business-sales-marketing
Fresh Tips for Running a Better Summer Camp Business — Sales and MarketingLike it or not, every summer camp — for-profit or nonprofit — is a business. A camp that does not respect and abide the most fundamental of business commandments, that the monies coming into the camp...
https://www.acacamps.org/resources/aca-accreditation-valuable-marketing-tools
ACA Accreditation: Valuable Marketing ToolsShare the message. Tell the parents and the public about your camp's accreditation. The following resources help you promote your accreditation through proper logo use, press releases, announcements...
https://www.acacamps.org/article/camping-magazine/snapshot-camper-enrollment-2015
A Snapshot of Camper Enrollment in 2015After reviewing the results of the 2015 Enrollment Survey, in general, camps had a good year as enrollment continued to rise. The majority of camps reported at least maintaining the same enrollment...
https://www.acacamps.org/article/camping-magazine/strategic-planning-moving-ideas-practice
Strategic Planning: Moving Ideas to PracticeStrategic planning, when used properly by a nonprofit organization, will result in a plan of action that moves ideas to practice. Those who have not been a part of strategic planning before might be...
https://www.acacamps.org/article/camping-magazine/camp-culture-carriers-what-happens-when-they-age-out
Camp Culture Carriers: What Happens When They Age Out?Many residential and day camps are experiencing their older and most experienced counselors aging out because they now need full-time employment and can no longer remain at camp for the summer....
https://www.acacamps.org/article/camping-magazine/evolving-risks-employment-practices-sexual-harassment-unlawful-discrimination
Evolving Risks — Employment Practices / Sexual Harassment / Unlawful DiscriminationIn 2015, there was a sharp increase in the number of calls to the ACA Crisis Hotline about accommodation and inclusion of individuals, both staff and campers, who identify themselves as transgender,...
https://www.acacamps.org/blog/results-2019-spring-snapshot-survey
Results of the 2019 Spring Snapshot SurveyIn the latest Research 360 blog, Director of Research Dr. Laurie Browne shares the results of 2019 Spring Snapshot Survey. The purpose of the survey was to gain insight into summer camp spring...
https://www.acacamps.org/events-education/online-learning/recorded-webinar/awesome-apps-cool-tools-every-camp-needs-know-v-2019
Awesome Apps and Cool Tools Every Camp Needs to Know v. 2019!Ever wish someone would filter through the millions of websites and online apps on your behalf, sharing only those that are truly remarkable, time-and money-saving? Then this is the session for...
https://www.acacamps.org/events-education/online-learning/recorded-webinar/demystifying-google-analytics-discovering-what-really-matters-your-digital
Demystifying Google Analytics: Discovering what really matters in your digital marketingAlbert Einstein said it best, “Not everything that can be counted counts, and not everything that counts can be counted”. While there are many elements of your marketing execution and internet...