https://www.acacamps.org/events-education/online-learning/recorded-webinar/storytelling-marketing-telling-story-summer-2020

DESCRIPTION: Storytelling is a deeply human experience, we’ve been telling each other stories for thousands of years. Our stories have the power to bring people together, to shape...

https://www.acacamps.org/resources/staffing-compensation-benefits-report

Each year, the American Camp Association (ACA) surveys its members about specific areas of their camp operations and makes the results available so camps can benchmark their business practices.

https://www.acacamps.org/blog/summer-2023-trends-issues-spotlight-anticipated-camper-staff-challenges

These are the findings from the 2023 Trends and Issues Pulse Survey taken this spring.

https://www.acacamps.org/download/bridgeusa-j-1-visa-tool-kit

https://www.acacamps.org/resources/campcounts-2022-report

CampCounts 2022 is the latest iteration of ACA’s annual business and industry research survey, which aims to support camp professionals in their operational decision-making and to support ACA’s...

https://www.acacamps.org/research/camp-research/business-operations

Analyze camp industry trends through summaries of our annual business operations reports. We commission three reports on a rotating basis; the most recent findings are available in day, overnight,...

https://www.acacamps.org/resources/marketplace/aca-group-purchasing-trinity-hpsi

Current ACA/Trinity/HPSI members are experiencing an average savings of $13,000 per year, with one camp saving over $112,000! ACA members can tap into the multibillion-dollar purchasing power of...

https://www.acacamps.org/blog/key-takeaways-pulse-survey-summer-2022-trends-issues

The survey asked questions about enrollment and campers, camp staff, and budget and operations.

https://www.acacamps.org/article/camping-magazine/data-analytic-strategies-improve-your-camps-business-practices-pepper-model

MIT news writer Sara Brown’s recent article, “It’s Time to ‘Radically Escalate’ Your Commitment to Data,” calls on organizations to increase their commitment to developing a data analytics culture....

https://www.acacamps.org/resources/market-your-camp

ACA has new resources to help camps with their own marketing efforts. You will find information that explains the value of camp, and the importance of accreditation that you can add to your own...