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https://www.acacamps.org/resources/crisis-communications-tool-kit
Crisis Communications Tool KitUnfortunately, a crisis can occur at anytime and can affect any camp at any location. It is for that reason that you should prepare for a crisis before it happens.
https://www.acacamps.org/blog/sponsored/marketing-your-kids-camp-millennial-parents
Marketing Your Kids Camp to Millennial ParentsIf you want your camp to grow, you need to create an intentional marketing strategy focused on capturing millennial parents’ interests. Use these tips to get started and keep growing!
https://www.acacamps.org/article/camping-magazine/impact-technology-social-media-camp-staff
The Impact of Technology and Social Media on Camp StaffMiles is a first-time counselor at a sleepaway camp in the eastern United States. He had seen an online ad for the camp at which I met him and decided that a summer away from his Midwest town working...
https://www.acacamps.org/blog/sponsored/camp-planning-hiring-marketing-timeline
Camp Planning, Hiring, and Marketing TimelineMost successful camp owners start planning for summer nine months in advance. Use Sawyer's downloadable guide and planner to never miss a beat and make summer 2025 the best one yet!
https://www.acacamps.org/blog/sponsored/ensuring-safety-rental-programs-key-steps-effective-abuse-prevention
Ensuring Safety in Rental Programs: Key Steps for Effective Abuse PreventionThe fall season brings on different types of programming for camps across the country. You may begin hosting rental groups or families at your facilities. When operating these programs, it is...
https://www.acacamps.org/resources/child-abuse-prevention-resources
Child Abuse Prevention ResourcesTop Tips for Camps
https://www.acacamps.org/resources/camp-gives-kids-world-good-logo
Camp Gives Kids a World of Good® LogoACA member camps in good standing are invited to display the Camp Gives Kids a World of Good logo. This logo shows you are a part of a the camp community and a network of camp professionals, who have...
https://www.acacamps.org/blog/sponsored/staff-camper-codes-conduct-powerful-defense-against-abuse
Staff and Camper Codes of Conduct: A Powerful Defense against AbuseFor too long, the topic of child sexual abuse prevention at camp — and other youth-serving organizations — was focused too narrowly on keeping abusers out. Whether it was through criminal background...
https://www.acacamps.org/article/camping-magazine/camps-transformation-economy
Camps and the Transformation EconomyWhat do hibachi restaurants and summer camps have in common? Before I answer that, let me provide some context. Earlier this year, I dined at a hibachi restaurant for the first time. I sat up at...
https://www.acacamps.org/article/camping-magazine/marketing-advertising-2021-are-you-tower-records-or-spotify
Marketing and Advertising in 2021 — Are You Tower Records or Spotify?As the chief marketing officer for the American Camp Association (ACA), I get to serve the field of camp and camp professionals who, in turn, empower the lives of children and youth in countless ways...