https://www.acacamps.org/article/camping-magazine/2016-camper-enrollment-strong-enrollment-comes-new-challenges
2016 Camper Enrollment: With Strong Enrollment Comes New ChallengesThe results from the 2016 Enrollment Survey are in, and here's the bottom line: Camps had a good year as enrollment continued to rise. The majority of camps reported at least maintaining the same...
https://www.acacamps.org/events-education/online-learning/recorded-webinar/storytelling-marketing-telling-story-summer-2020
Storytelling for Marketing: Telling the Story of Summer 2020DESCRIPTION: Storytelling is a deeply human experience, we’ve been telling each other stories for thousands of years. Our stories have the power to bring people together, to shape...
https://www.acacamps.org/events-education/online-learning/online-course/day-camp-innovation-its-best
Day Camp Innovation at Its BestMany camp professionals have a lot of anxiety about running camp in summer 2021. The camp community is surviving by thinking outside the box. Join a panel of day camp professionals who were allowed...
https://www.acacamps.org/article/camping-magazine/health-screening-has-evolved-does-your-practice-reflect
Health Screening Has Evolved: Does Your Practice Reflect That?Health screening, a practice typical to most camps' opening day process, has undergone an evolution. Granted, some changes were kick-started by our COVID-19 experience but, like...
https://www.acacamps.org/resources/marketing-communications-covid-19
Marketing and Communications — COVID-19Parents and staff are naturally going to be concerned, particularly with the constant media coverage of coronavirus, so you must communicate openly and often with them.
https://www.acacamps.org/news/press-release/american-camp-association-begins-important-work-achieve-access-inclusion-camp-through-counselor
The American Camp Association Begins Important Work to Achieve Access and Inclusion at Camp through Counselor-in-Training ProgramsNew program will promote access to and inclusion in camp experiences. Martinsville, IN—November 10, 2020 — The American Camp...
https://www.acacamps.org/events-education/online-learning/online-course/communications-marketing-social-media-package
Communications, Marketing, and Social Media PackageThe ability to communicate effectively is essential for camps. Effective communication skills enable camps any youth programs to market and define the benefits of camp, to respond to...
https://www.acacamps.org/events-education/online-learning/recorded-webinar/school-comes-camp-new-era-funding-camp-school-partnerships-three-part
School Comes to Camp: A New Era in Funding Camp/School PartnershipsThink camp! Think academics surrounded with the enrichment experiences camps traditionally provide. Add in the social emotional learning skills camps reinforce. The result is a community...
https://www.acacamps.org/news/press-release/american-camp-association-partners-child-abuse-prevention-initiative
American Camp Association Partners on Child Abuse Prevention InitiativeThe Five Days of Action initiative empowers organizations to protect children from sexual abuse. Martinsville, Indiana — (April 11, 2022) — The American Camp...
https://www.acacamps.org/article/camping-magazine/fresh-tips-running-better-summer-camp-business-sales-marketing
Fresh Tips for Running a Better Summer Camp Business — Sales and MarketingLike it or not, every summer camp — for-profit or nonprofit — is a business. A camp that does not respect and abide the most fundamental of business commandments, that the monies coming into the camp...