https://www.acacamps.org/events-education/online-learning/recorded-webinar/storytelling-marketing-telling-story-summer-2020
Storytelling for Marketing: Telling the Story of Summer 2020DESCRIPTION: Storytelling is a deeply human experience, we’ve been telling each other stories for thousands of years. Our stories have the power to bring people together, to shape...
https://www.acacamps.org/resources/marketing-communications-covid-19
Marketing and Communications — COVID-19Parents and staff are naturally going to be concerned, particularly with the constant media coverage of coronavirus, so you must communicate openly and often with them.
https://www.acacamps.org/resources/virtual-program-resources-covid-19
Virtual Program Resources — COVID-19ACA has compiled of virtual programming resources to help with summer 2020 planning.
https://www.acacamps.org/events-education/online-learning/recorded-webinar/awesome-apps-cool-tools-every-camp-needs-know-v-2019
Awesome Apps and Cool Tools Every Camp Needs to Know v. 2019!Ever wish someone would filter through the millions of websites and online apps on your behalf, sharing only those that are truly remarkable, time-and money-saving? Then this is the session for...
https://www.acacamps.org/blog/results-2019-spring-snapshot-survey
Results of the 2019 Spring Snapshot SurveyIn the latest Research 360 blog, Director of Research Dr. Laurie Browne shares the results of 2019 Spring Snapshot Survey. The purpose of the survey was to gain insight into summer camp spring...
https://www.acacamps.org/blog/new-data-staff-compensation-benefits-how-does-your-camp-compare
New Data on Staff, Compensation, and Benefits: How Does Your Camp Compare?Here's a snapshot of new data we collected from ACA camps about all things staff-related.
https://www.acacamps.org/article/campline/compensating-camp-staff-five-key-issues-consider-setting-your-2019-pay-policies
Compensating Camp Staff: Five Key Issues To Consider In Setting Your 2019 Pay PoliciesWhen it comes to personnel issues, one of the foremost areas of risk for all employers — camps included — is employee compensation.
https://www.acacamps.org/events-education/online-learning/recorded-webinar/five-minute-marketing-plan-designing-your-blueprint-success
The Five-Minute Marketing Plan: Designing Your Blueprint for SuccessYou know you should have a written marketing plan but can’t seem to find the time, energy or know-how to pull it together. Problem solved! In this fast-paced program you...
https://www.acacamps.org/events-education/online-learning/recorded-webinar/demystifying-google-analytics-discovering-what-really-matters-your-digital
Demystifying Google Analytics: Discovering what really matters in your digital marketingAlbert Einstein said it best, “Not everything that can be counted counts, and not everything that counts can be counted”. While there are many elements of your marketing execution and internet...
https://www.acacamps.org/article/camping-magazine/impact-technology-social-media-camp-staff
The Impact of Technology and Social Media on Camp StaffMiles is a first-time counselor at a sleepaway camp in the eastern United States. He had seen an online ad for the camp at which I met him and decided that a summer away from his Midwest town working...