https://www.acacamps.org/events-education/online-learning/recorded-webinar/storytelling-marketing-telling-story-summer-2020

DESCRIPTION: Storytelling is a deeply human experience, we’ve been telling each other stories for thousands of years. Our stories have the power to bring people together, to shape...

https://www.acacamps.org/resources/marketing-communications-covid-19

Parents and staff are naturally going to be concerned, particularly with the constant media coverage of coronavirus, so you must communicate openly and often with them. 

https://www.acacamps.org/events-education/online-learning/online-course/communications-marketing-social-media-package

The ability to communicate effectively is essential for camps. Effective communication skills enable camps any youth programs to market and define the benefits of camp, to respond to...

https://www.acacamps.org/article/camping-magazine/learning-live-fire-how-camps-can-adapt-new-normal

In August of 2018, the Donnell Fire started in Tuolumne County, California — eventually destroying some 60 square miles of forests before burning out on October 1 of that year. It was a stressful...

https://www.acacamps.org/article/camping-magazine/fresh-tips-running-better-summer-camp-business-sales-marketing

Like it or not, every summer camp — for-profit or nonprofit — is a business. A camp that does not respect and abide the most fundamental of business commandments, that the monies coming into the camp...

https://www.acacamps.org/donate/planned-giving

Sharing your good fortune with the American Camp Association through a planned gift means playing an enormous role in changing the lives of countless children for the better and perpetuating the joy...

https://www.acacamps.org/resources/marketplace/find-camp-frequently-asked-questions

Adding or editing my camp Is there a cost to list my camp? No. ACA wants as many children as possible to have a camp experience, and we believe that the new Find a Camp will...

https://www.acacamps.org/resources/marketplace/promoting-your-camp-recommended-language

Many camps like to promote their accreditation status and their relationship to ACA. We encourage you to do this. There are specific words we prefer you use and not use when describing your...

https://www.acacamps.org/resources/accredited-camp-logo

You may be eligible to use one of the logos of the American Camp Association. ACA logos are carefully protected by trademark laws – logos are not to be altered in any way, except for size...

https://www.acacamps.org/resources/camp-gives-kids-world-good-logo

ACA member camps in good standing are invited to display the Camp Gives Kids a World of Good logo. This logo shows you are a part of a the camp community and a network of camp professionals, who have...